The 'Mo Yan Culture Experience Zone'

       Sure, this is completely nuts -- but I have to admit some grudging admiration (and I wish other Nobel-winning nations would be equally fanatical: let's see that 'Elfriede Jelinek Culture Experience Zone' !)
       Yes, as for example Malcolm Moore reports in The Telegraph, enterprising folk are seeking to cash in on Mo's Nobel win, as China to spend £70 million sprucing up Nobel Prize winner's hometown.
       The fact that Mo is a new-found national treasure of course has ramifications for his family:

On Tuesday, Fan Hui, a local official, paid a visit to Mr Mo's father to ask him to renovate the family home.

"Your son is no longer your son, and the house is no longer your house," urged Mr Fan, according to the Beijing News, explaining that the author was now the pride of China. "It does not really matter if you agree or not," he added.

       Good to see Communism isn't entirely dead in China (albeit awkwardly tied together with .... entrepreneurial capitalism).
       My favorite part of this: the name and ...:

Mr Fan has earmarked the family home as the main attraction of the "Mo Yan Culture Experience Zone", but also has plans to create a theme park based on Mr Mo's 1987 work, Red Sorghum.

       A sorghum theme-park ! (Meanwhile, I'm already dreaming of the piano lessons in the 'Elfriede Jelinek Culture Experience Zone'. Right next to the roller-coaster.)
       The money focus is fascinating: see also, for example, Mo and his hometown mull over financial windfall from prize by Xu Wei and Zhang Zixuan in China Daily -- who report that:

the author joked he had already been thinking about buying a modest apartment in Beijing with the 8 million Sweden krona ($1.2 million) that comes with the Nobel Prize

       Is this what happened when Tranströmer got his prize and check last year ?