Reading in ... Bulgaria

       At Radio Bulgaria Desislava Ivanova briefly writes Of Bulgarians and books.
       We are treated to not-quite-up-to-date 'statistics':

In figures from the National Statistical Institute, in 2011 fifty-one percent of Bulgarians did not read even a single book and only 19% of the population read more than 10 books.

       Newer writers have made half an impression:

As to contemporary Bulgarian writers, more than half of respondents say they love to read books by them as well. 27% however claim present-day Bulgarian writers fail to offer worthy reads, and others believe reading their books is a fad. The polled mentioned the names of Georgi Gospodinov, Donka Petrunova and Ivan Trenev.

       (Of these, Gospodinov has been reasonably well translated into English -- see, for example, The Physics of Sorrow or And Other Stories.)
       Interestingly, one bookseller notes:

There is no big demand for contemporary Bulgarian writers for adults. One notable exception is Stefan Tsanev from the older generation whose books are quite successful on the market. As to children though, they most often prefer Bulgarian authors. Adolescents read mostly fantasy and historical novels. Among children's writers, one of the most popular is Yulka.

       (Nothing by either Tsanev (Стефан Цанев) or Yulka (Юлка; actually Julia Spiridonova) seems to be available in English, but see, for example, some (Bulgarian) samples by Yulka at LiterNet.)