I mentioned Chetan Bhagat and his new novel, Revolution 2020, yesterday, and in The Hindu Swati Daftuar also wonders 'What makes Chetan Bhagat, India's only author selling in millions, such a publishing phenomenon ?' in The revolution man -- with some impressive numbers.
So, for example:
But the sales numbers are certainly very impressive (especially when compared to the nearest competition (scroll down in the piece for sales totals for other Indian bestsellers)):
So, for example:
His latest book, Revolution 2020, had the online bookstore, Flipkart.com, hiring 500 extra delivery boys just for a day to deliver the pre-ordered copies(I note with some disappointment that no complete review readers have ordered the book via Flipkart -- but I also wonder whether Amazon has ever had to hire extra delivery boys to deliver copies .....)
But the sales numbers are certainly very impressive (especially when compared to the nearest competition (scroll down in the piece for sales totals for other Indian bestsellers)):
Bhagat's new book, Revolution 2020, has already sold 750,000 copies since its publication in October, 2011.(See also the Rupa publicity page, or get your copy from Amazon.com -- paperback or Kindle (!) -- or Amazon.co.uk.)