Self-epublishing bubble ?

       In The Guardian Ewan Morrison argues that we are at the start of an epublishing bubble, in The self-epublishing bubble.
       I think he places way too much emphasis on writers (in the broadest sense of the word) looking to actually make real money by self-e-publishing -- and while I do see a bubble forming, I think we're still really, really early in the game, and this is going to get a lot bigger before it messily (but also rather harmlessly) bursts.